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ChatGPT prompt masterclass

Help your staff master the art of prompt engineering and fast-track quality content production using ChatGPT and generative AI tools. Register your interest in our 2-hour Zoom workshop today.

Content teams are already playing with AI as a research and productivity tool. But how effectively are they using it and how can you support your teams to adopt these tools at scale? It's time to go from experimentation to implementation.

Our 2-hour masterclass covers clever prompt engineering techniques that will empower teams to research and produce exceptional content – with precision and speed.

  • Formally introduce AI into production workflows

  • Significantly improve staff productivity

  • Amplify the ability to review complex information

  • Supercharge in-house content development

What your teams will learn

  • Upskill your content team in generative AI tools

  • Understand Large Language Models (LLMs) and best practices

  • See how we use ChatGPT and develop your own hacks, tips, and tricks to suit

  • Accelerate ChatGPT-based research and overcome writer’s block

  • Avoid mistakes associated with poor practice (such as plagiarism)

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"Organisations are concerned about how to use these tools in a way that’s responsible, tailored for our needs, and allows us to to shape content in a way that’s beneficial to the business. That’s where the insights provided in this workshop are so useful. Having those prompts in mind and these approaches to work with helps you achieve these things so much faster."

Dan Hall / Content Production Lead, Suncorp Group

From workshop to workflow

It's great to learn new skills and ideas, but how do you actually turn this into results for your teams? 

Implement the ideas explored in the workshop into your own workflows with a post-workshop guide . With this knowledge, your teams can identify where ChatGPT and other Large Language Models can help them most in their roles and dramatically enhance their productivity. 

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Those who have not used ChatGPT will still be able to participate. However, some experience is useful. At a minimum, we suggest staff create a ChatGPT account prior to the workshop, so they can play along with activities on the day.​

Please note this workshop is not a copywriting course. It has been uniquely designed for experienced communications professionals looking to augment capability and optimise performance.

Register your interest today


Sorry we missed you at our last session in February. We are currently planning future dates and can loop you in as soon as we have updates.

* Required

Thanks for registering! We'll be in touch to confirm dates.

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